We structure videos for marketers and organisations who are in a 'pause' mode in terms of what to do next with their video content.

Even seasoned marketers don't complete the communications story for their audiences. Their audience misses the point . . .

Too many brands make themselves the hero or heart of the story when it needs to be their audience whose the hero.

Why?

It's about waking the emotion within the audience - an empathetic approach to marketing communications.

There are gaps in stories that need filling the right way, and you know your audience isn't "getting it"!

They're not being drawn into your value. Why?

The pretty imagery and creative isn't leading any brand journey to impact. Instead, it's absorbed as "entertaining" not drawing in the person through empathy and relating to them and their world.

Video Marketing Cycology (TM) is our process for producing strategic and ’on brand’ video content and marketing that attracts and triggers more action and shares. Often, this occurs within hours of going live and boosts response rates for you by at least 15-20%.

We work with you to craft videos that are micro-targeted and use the science of storytelling, copywriting and marketing communications structuring to strike the right chords with your ideal audiences.

Often we can repurpose what you already have especially for engagement on social media. Nothing goes to waste. We can your ideas and guide you to video content marketing that leads to direct response.

We do this regardless of whether your goal is just for a single-purpose use or part of a weekly video content production and marketing system. And, we do this regardless of budget - let's talk it through, as we're keen to just start helping you massage your message first to get those "ah-ha" moments from your audience.

Video + Marketing Recipes - the blog

Tues & Friday updates of non-hype, helpful & practical ideas for you to progressyour video content & marketing drivebecause, like us, you're sick of the non-genuine noise we all face!

Tues & Friday updates of non-hype, helpful & practical ideas for you to progress
your video content & marketing drive
because, like us, you're sick of the non-genuine noise we all face!